SlickRockWeb has released a new "search engine friendly" press release for its client Las Terrazas in Belize.
The press release is titled, "
Las Terrazas Real Estate Development in Belize Releases Phase II Residences at Pre-construction Prices" and can be
viewed here.
About SlickRockWeb:
SlickRockWeb Inc. (www.slickrockweb.com) is a leading provider of
affordable SEO (search engine optimization) and SEO services. SlickRockWeb creates and manages cost-effective PPC (pay per click) campaigns and can improve a website’s organic search engine rankings through a variety of proprietary SEO methods and offers
search engine friendly company press releases. SlickRockWeb also provides a full suite of web development tools, web makeovers and custom designs, e-business solutions and web marketing strategies. SlickRockWeb’s clients hail from across the United States and three foreign countries. For more information, please visit www.slickrockweb.com or call (800) 975-5695.
About Las Terrazas:
Las Terrazas (
www.lasterrazasbelize.com), an island community of 78 fully-furnished
Belize villas on 4.8 acres of private beachfront, is located on the popular vacation destination of Ambergris Caye, Belize. Each residential villa has been fully furnished and handsomely appointed with stainless steel appliances, granite countertops, flat-panel televisions and everything necessary for new owners to enjoy immediate occupancy. A renters' pool is also available. Ambergris Caye is Belize’s largest island and known for the phrase, “no shirt, no shoes, no problem.” Residents of Las Terrazas will enjoy luxurious yet laid-back island living and the convenience of reaching Ambergris Caye from Belize City by a short flight or high-speed sea ferry. Multiple airlines also offer convenient flights from the United States and Canada.
Labels: organic seo, search engine friendly press release, search engine optimization, sem
Why is my competitor's website ranking higher than mine?
We get this question all time and there can be many many reasons why. The algorithms for the search engines take into account dozen's and dozen's of criteria to determine a website's rank.
One of the not so obvious reasons can be the actual age or registered age of a website. A recent client asked us to explain why one of their competitors was ranking higher than them even though on the page content of their competitor seemed very sparse and not very relevant. This can almost always be explained by off-page factors.
The competitor's site was created in 2002 and is registered until 2015. That is an actual age of 5 years and a registered age of 13 years. Our client's site targeting
Minnesota weddings is a relatively new site and had an actual age of 2 years and a registered age of 3 years. We informed our client to extend their domain name registration for another 7 years to get an even 10 year spread. It would be the best $70.00 they could spend.
I first learned about this concept in one of Google's 100 page patent applications. Because many scam sites are only registered for 1 year at a time Google came up with a creative way to determine which sites were more serious and legitimate about staying in business. The age of a website and the "spread" of its registration period are one factor that Google and probably the other major search engines take into account to determine legitimacy and "expertness". So if your site was created in 1995 then a forward registration period of 2008 would be fine. However, because our client's site is relatively new compared to their competitor it makes sense to extend their registration to look more serious in the eyes of the search engines. Now I am not saying that this simple little trick will instantly help you but it is one of dozens of criteria that the search engines look at.
The other important issue is that their competitor has a popularity index value of 107. That is very good and it is partially because their competitor has had an online presence of some form since 1999.
By comparison our client's popularity index is only 9.
This is clearly one of your site's weaknesses in terms of the search engines. It is also the most time consuming and expensive to improve. This is where our search engine friendly press releases ($300.00 each) can add anywhere from 5-10 points to your popularity index. A couple of our releases that were picked up by TV stations across the country added 30 points to one of our client's website.
More on the popularity index in the coming weeks.
Thanks for reading the SlickRockWeb
affordable SEO Blog. "Bringing you business one click at a time".
Labels: organic seo, search engine optimization, seo
